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GENAI, PROTEST, AND PUBLIC DISCOURSE: THE ROLE OF THE HUMANITIES IN RESISTING SLOPAGANDA

Sarah Eilefsonorcid
J Humanit AI 2026;1(2):18–24. Published online: June 30, 2026
Department of English, Linguistics, and Writing Studies, University of Minnesota Duluth
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AI-generated memetic warfare uses the appeal of memes and the distributive power of social media to reach and influence a wide audience, a tactic seen widely used in the first few months of the 2026 conflict among Iran and Israel and the United States. By analyzing a series of viral videos generated in the same style as the Lego Movie franchise in support of Iran, this paper explores the implications of this new technology on the way we wage war as well as on global economies, the environment, and societal health. I examine the distinctions among propaganda, “slopaganda,” and legitimate protest as well as the relationship between propaganda and social media platforms. I suggest how the humanities may serve not only to resist the unwanted effects of propaganda but also to engender the more desirable empathetic identification and understanding of legitimate protesters, no matter the media they use to draw attention to their cause.

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GENAI, PROTEST, AND PUBLIC DISCOURSE: THE ROLE OF THE HUMANITIES IN RESISTING SLOPAGANDA
J Humanit AI. 2026;1(2):18-24.   Published online June 30, 2026
Download Citation

Download a citation file in RIS format that can be imported by all major citation management software, including EndNote, ProCite, RefWorks, and Reference Manager.

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GENAI, PROTEST, AND PUBLIC DISCOURSE: THE ROLE OF THE HUMANITIES IN RESISTING SLOPAGANDA
J Humanit AI. 2026;1(2):18-24.   Published online June 30, 2026
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